Getting them to eat their vegetables: A public approach to news funding

In an age where mainstream media cares only about page views and pingbacks and foundations fund based on “”sustainability”” (read: comments and social media shares), who’s gonna pay for the truth? Serious reporting used to be sexy, dangerous and subsidized. Now it’s as boring as bridges and broccoli. Where did investigation become infrastructure? How did data become more fundable than dysfunction? And what, in the name of Pulitzer, can we do to get the world to want real news again?

I propose a conversation where we “greenwash” the delicious, nutritious wonder that is good journalism. We’re bringin sexy back cuz all these pundits don’t know how to act. Let’s make foodies out of this fast food nation. Take it to the bridge.

Khadijah M. Britton, founder of BetterBio is pitching this session for the ONA unconference. ONAuncon is a set of additional sessions created and hosted by you, the attendees.