September 2011
26 posts
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Thirty People Attend “Guerilla Unconference” →
Finishing as a runner-up in the official voting didn’t deter Heather Billings and Michelle Minkoff: They held their session on Django regardless.
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Wanted: ONA UNconference Session Notes
Did you take notes at the unconference session(s) you attended? Please add them to the mix with this form and we will post a compilation on this site.
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It's not the medium, it's the message
We used to tell them that it was ok, we weren’t throwing the baby out with the bathwater when we were going online. We’d keep holding the principles and ethics near and dear. But, if we look at ourselves honestly, was it the Internet that killed our business, or was it the people using the Internet to send the news industry a message about they way things have been done for the past...
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Time to Check In: Using location-based services to...
How can services like Gowalla and Foursquare help media companies connect with their audience? Can already strapped-for-time newsrooms benefit from these services? Last year, I learned about location-based services from the gurus at the National Post. A year later, I can share how our mid-sized newsroom is exploring these services’ potential and offer tips on how you can get started. I...
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“Fair Use without Fear: Using Other People’s Media without Sinking the...”
– Let’s share stories about how we’re facing the copyright challenge in a multi-platform era for journalism—especially in the stickier areas of music and video. We’re much better at asserting our free-speech right of fair use than we know—except when we think about it!...
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“The Chicken and Egg of Community Engagement”
– Trying to engage new audiences with interesting content and interactive features is like playing chicken and egg. Do you need to find that audience first? Or, will they come if you build it?
How do you engage communities when you’re a start up? Or if you’re a more established news...
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“How might machines be better editors?”
– It is unlikely that we can avoid the data-driven newsroom of the future, and as that happens, it is fair to ask whether the machine can actually serve the overall objective of the publisher better than a human editor. There is no doubt that machines can maximize revenue better, but they might...
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Share your Ideas at ONA11!
It’s that time of year again! Pitch your ideas — big and small, discussion-based or panel-like — for three Saturday unconference sessions! Use this form to send us your session idea! We’ll accept them through Thursday, Sept. 22 at 7 p.m. Good luck!
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We've got a Tumblr! Now what?
You’ve convinced your boss that having that blue dashboard open in a browser tab all day should actually be part of your job … and now what? Let’s come together as the proprietors of media Tumblrs to discuss what works, what doesn’t, how we’re using the platform, and what we dream of doing if we just had 2 more hours in the day.
Bonus: having a face to attached to...
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Getting them to eat their vegetables: A public...
In an age where mainstream media cares only about page views and pingbacks and foundations fund based on “”sustainability”” (read: comments and social media shares), who’s gonna pay for the truth? Serious reporting used to be sexy, dangerous and subsidized. Now it’s as boring as bridges and broccoli. Where did investigation become infrastructure? How did data...
Have you thought about pitching a session for the... →
“What’s an “unconference”?”
– Find out here.