Hundreds of votes poured in, but you’ve made your decision! This year’s unconference schedule is as follows:
10:15 a.m.: Measuring the Impact of Headline Testing, Dennis Mortensen
11:30 a.m.: Is Tumblr the New Time, Inc., Jessica Bennett, Xana O’Neill, Allie Townsend
2:15 p.m.: How Do We Keep the “Story” in Alternate Story Form, Michelle Minkoff
3:30 p.m.: Innovations and Trends in Video Storytelling, Andrew Satter
All of these sessions will be held in Garden Room AB on the Atrium Level of the hotel.
And special announcement: Thanks to some space in the Midway, we’ll be able to host a FIFTH session. Follow Me! I’ve Got the Scoop with Tim Ruder will be this afternoon before 3 p.m.
Thanks to everyone who voted and happy unconferencing!

Put your audience IN the story. Learn how to use 360-Panoramas and interactive tours to tell a story and create games for mobile.
Ryan will explain techniques for shooting 360 video with multiple cameras, or faking it with just one camera. He will also show to to make HTML-5 friendly games for your mobile audience, too. Such as:
Hope to meet other people interested in this cool new storytelling tool!
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Video storytelling is changing rapidly, with all sorts of tools and techniques: from high-definition smart phones and Go Pros, to data visualization. More of a conversation than presentation, let’s get together and share some of the cool ways we’re using video to tell stories.
I’ll have some examples to share, but mostly am looking forward to learning what others are doing. Come bring some links and lets inspire each other!
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How do you deal with that huge pile of paper/directory of files you just got in? The Overview team will share their experience reporting on massive piles of files and invites you to share yours!
We’ll talk about scanning, OCR, file format conversion, segmentation — all the gritty details of getting a story done. Plus, we’ll give a tutorial on using the just-launched Overview visual document mining system. It runs right in your browser, and integrates with DocumentCloud.
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Digital journalism has met the age of big and instant data. We can now know how many page views, tweets, comments and referrals any given story is getting — almost second-by-second.
But one of the key tenets of the startup world is to be careful what you are measuring. Organizations and people optimize what they are measuring for. That’s can be a dangerous dynamic if what you are measuring are vanity metrics, or poor stand-ins for real long-term goals.
I have some thoughts on what metrics might be better than simple page-views, both from a business and purely journalistic perspective. But I don’t pretend to have the answers.
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It used to be that readers would subscribe to newspapers, but now readers can “subscribe” to their favorite journalists directly on Facebook. Social media has required the journalist to evolve. Journalists are not only the creators of content, but can play a crucial role in viral distribution, as well.
In this unconference session, Tim Ruder, chief revenue officer of Perfect Market, will lead a discussion about the impact of social media on the role of the journalist and provide some tips and best practices. How can journalists use Google+ to improve discovery of their content? What does it mean to have followers and subscribers? What does authorship mean in the digital era? How can journalists use their online persona to increase traffic to their publisher sites?
Vote for this session and get the scoop on how journalists can use social media to empower themselves, their publications and their audience.
Read moreI’ve been struggling with something, and I’m asking for your help — to have a frank and honest discussion. There’s a lot of new tech out there: the newest copy and paste embed tool, programming library, etc. There’s a lot of pressure to use things and garner the most clicks.
I’m all about alternate story forms, but sometimes I wonder if we lose the narrative in our pieces. Too often, I wonder where’s the context? What more could we provide with unlimited time and resources? What can we provide with the time and resources we have?
Let’s talk about what works, what doesn’t. I’ll show some examples of techniques I’ve tried, and those I’ve seen in the wild. But really, I want to hear yours.
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For the third year in a row, #wjchat, the weekly web journalism Twitter chat, hopes to be part of the ONA conference schedule.
Bring your minds, your questions and your experiences and we’ll host a live #wjchat about whatever you’ve got — questions about tools, philosophizing on the future of journalism, workplace issues or the latest news.
We’ll cover it all, or as much as we can fit into our time. Head to wjchat.com or follow @wjchat on Twitter to learn more about the weekly web chat.
We’ve done it before, we’ve had fun, and we’d like to do it again!
[Bribery: There may or may not be more temporary tattoos at this unconference.]
Read moreWorking on the Internet is fun, but sometimes there are drawings you see in your head, and you need some artistic flexibility to bring them to life. What if you want to draw a map and color US states specific colors? What if you want to create a new type of chart that doesn’t already exist? What if you want your possibilities on the Web to be endless as your imagination?
One of my favorite tools is Raphael.js. You create a canvas on your page, and get to drawing. Whatever you want. Your way. And it will adjust to user’s browser side, and work in all browsers. It’s cool, I promise.
I’ll introduce you to some of its features, tell you some of my favorite tricks for working with it.
Ways we’ve used it at AP:
I manage this seed fund, which is a wholly-owned subsidiary of this impact investment fund.
I invest in startups that are making digital news content a repeatable, scalable business.
My pitch is for you to pitch me. If you have an operating business, show me. If you just want a sounding board or some objective advice, then find me and talk my ear off.
I have a pot of cash dedicated to solving the problem related to the digital news business in the United States. If you have a viable solution, I have the funding to make it scale.
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